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For over 40 years, Earth Day has inspired individuals worldwide to demonstrate their commitment to environmental protection and sustainability. During that time, Austin has become one of the “greenest” cities in the nation, proving our local community supports the protection of the environment through policy initiatives and business practices.
For this reason, on Saturday, April 21, 2012, Hill Country Conservancy, Texas Land Conservancy, Sierra Club, Tree Folks, Friends of Barton Springs Pool, and Clean Water Fund are collaborating for the Third Annual “Give 5% to Mother Earth” campaign! Last year’s campaign raised nearly $25,000 and garnered over $20,000 in publicity for participating businesses and non-profits.
The campaign is designed to encourage local businesses to commit to donate five percent of gross sales on April 21st, the Saturday of Earth Day weekend, to these non-profits that dedicate their time and energy into makingCentral Texas a better place. In return, the participating non-profit partners encourage the local community to celebrate Earth Day by supporting these businesses throughout Earth Day weekend.
